DOD SBIR/STTR Training & Advocacy

Leadership, management, and marketing sound like skills for CEOs, not scientists. Running a research group requires MBA-type strengths, though, such as budgeting, mediating, and negotiating.

BUSINESS BASICS

 
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Lean Entreprenuership

Lean startup is a methodology for developing businesses and products, which aims to shorten product development cycles by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning. The central hypothesis of the lean startup methodology is that if startup companies invest their time into iteratively building products or services to meet the needs of early customers, they can reduce the market risks and sidestep the need for large amounts of initial project funding and expensive product launches and failures. Access our online modules by clicking HERE.

Value Proposition

Value Proposition is one of the most important aspects of a company’s business development process. It is essential to present your “value” to the audience to communicate your competitive advantage. Before constructing your value proposition, identify the target customer. When determining your targeting strategies, consider where you are in your Technology and Manufacturing Readiness Levels and adjust your product to meet the needs of your target market accordingly. Access our Tip Sheet on this subject by clicking HERE.

Market Research

Market research helps you find customers for your business. Competitive analysis helps you make your business unique. Combine them to find a competitive advantage for your small business.  To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.

Fund your business

It costs money to start a business. Funding your business is one of the first — and most important — financial choices most business owners make. How you choose to fund your business could affect how you structure and run your business. To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.

Manage your finances

Accounting for revenue and expenses can help keep your business running smoothly. Make sure you maintain proper bookkeeping and have a basic knowledge of business finances. To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.

Get more funding

If your business is up and running but needs more capital, you can rely on familiar options. However, funding an existing business still requires slightly different preparation. To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.

FINDING PARTNERS

Partnerships are increasingly important as a means of bringing more complete solutions to customers. In this course we will introduce different ways of interacting with federal laboratories that have personnel and physical assets that a small business may wish to utilize. Also reviewed are methods of working successfully with large system integrators in order to provide a more complete solution to a shared customer. To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.

Need help? Get free business counseling

Get advice from partner organizations like SCORE mentors, Small Business Development Centers, and Women’s Business Centers. Find one now!  To access, click HERE - clicking this link will redirect you to reference material provided by the U.S. Small Business Administration.